Amazon A+ Module Specifications

Reference

Amazon A+ module specifications

Every Premium and Standard A+ module, with the image dimensions and field rules Amazon publishes. Free, no email required. Each row is marked DOCUMENTADO where the number came from an Amazon-published document rather than a blog post.

Read this before you resize anything

Amazon’s Premium module guide prints every dimension as a minimum, and states that images which are too large are resized down to the module maximum, while images smaller than the module limit are not scaled up.

So the widely repeated claim that a wrong pixel size gets your submission rejected is not supported by Amazon’s own documentation. Undersize is the failure mode. We checked, because getting this wrong costs you a redesign.

Requirements that apply to every module

File types acceptedJPG, BMP, PNG
Animated imagesNot supported
Maximum file size2MB
Minimum resolution72 dpi
Colour spaceRGB
CMYK acceptedNo, RGB only
Oversize imagesResized down automatically
What Amazon does with wrong sizesDOCUMENTADO premium_pdf p1: images too large are resized down to the module maximum. Images SMALLER than the module limit are not scaled up. This is why undersize is fatal and oversize is not.

Source: DOCUMENTADO premium_pdf p1, stated as applying across all modules

Premium A+ modules (19)

ModuleDesktop imageMobile imageCharacter limitsNotes
Premium Background Image with Text
DOCUMENTADO
1464 × 600
2.44:1
600 × 450
1.33:1
subheadline 40
headline 60
body 300
Text box can sit left or right. Text colour black or white only.
Premium Comparison Table 1
DOCUMENTADO
200 × 225
0.89:1
inherits desktop
module headline 80
image headline 25
feature 30
tooltip 150
detail 30
—
products min 4, products max 7, features min 5, features max 12
Premium Comparison Table 2
DOCUMENTADO
300 × 225
1.33:1
inherits desktop
module headline 80
image headline 30
feature 30
body 80
—
products min 2, products max 3, features min 2, features max 5
Premium Comparison Table 3
DOCUMENTADO
488 × 700
0.70:1
600 × 450
1.33:1
chart headline 25
image headline 25
feature 20
feature text 20
Mobile: Mobile image needed for EACH panel
products min 2, products max 4, features min 3, features max 7
Premium Dual Images with Text
DOCUMENTADO
650 × 350
1.86:1
inherits desktop
subheadline 50
headline 50
body 300
—
Premium Four Images & Text
DOCUMENTADO
300 × 225
1.33:1
inherits desktop
subheadline 80
headline 30
body 150
—
Premium Full Image
DOCUMENTADO
1464 × 600
2.44:1
600 × 450
1.33:1
headline 80
body 300
—
Premium Full Video
DOCUMENTADO
1464 × 600
2.44:1
inherits desktop
headline 80
body 300
—
Premium Hotspots 1
DOCUMENTADO
1464 × 600
2.44:1
600 × 450
1.33:1
hotspot headline 50
hotspot body 200
Mobile: Mobile image needed for EACH hotspot
hotspots min 2, hotspots max 6
Premium Hotspots 2
DOCUMENTADO
1464 × 600
2.44:1
600 × 450
1.33:1
module headline 80
body 300
hotspot headline 50
Mobile: Mobile image needed for EACH hotspot
hotspots min 2, hotspots max 6
Premium Navigation Carousel
DOCUMENTADO
1464 × 600
2.44:1
600 × 450
1.33:1
navigation text 25
subheadline 25
headline 25
body 100
Mobile: Image needed for EACH panel, both breakpoints
panels min 2, panels max 5
Premium Q&A
DOCUMENTADO
1464 × 600
2.44:1
inherits desktop
question 120
answer 250
—
qa min 2, qa max 5
Premium Regimen Carousel
DOCUMENTADO
1464 × 600
2.44:1
600 × 450
1.33:1
module headline 100
inset headline 20
inset body 100
navigation text 20
Mobile: Image needed for EACH panel
panels min 2, panels max 5
Premium Simple Image Carousel
DOCUMENTADO
1464 × 600
2.44:1
600 × 450
1.33:1
headline 50
body 200
Mobile: Image needed for EACH panel
panels min 2, panels max 6
Premium Single Image with Text
DOCUMENTADO
800 × 600
1.33:1
inherits desktop
subheadline 40
headline 80
body 500
—
Premium Technical Specifications
DOCUMENTADO
—
—
headline 80
specification 30
definition 500
—
specs min 4, specs max 16
Premium Text
DOCUMENTADO
—
—
headline 80
body 300
—
Premium Video Image Carousel
DOCUMENTADO
800 × 600
1.33:1
inherits desktop
headline 80
panel headline 50
panel subheadline 80
panel body 500
video title 50
video description 200
—
panels min 2, panels max 6
Premium Video with Text
DOCUMENTADO
800 × 600
1.33:1
inherits desktop
subheadline 40
headline 80
body 500
video title 50
video description 200
—

Dimensions are minimums. Amazon resizes oversize images down to the module maximum and does not scale undersize images up.

Standard A+ modules (14)

ModuleImage sizesFields
Standard: All Text
DOCUMENTADO
no image—
Standard: Comparison Chart
DOCUMENTADO
150 × 300 product (optional)—
Standard: Four Image Highlights
DOCUMENTADO
400 × 400 mainunresolved: A second required image is printed as ‘X00xX00’ in Amazon’s PDF, which is a redaction or typo in the source. Dimension UNKNOWN. Do not build this module until confirmed in Seller Central.
Standard: Four Images & Text
DOCUMENTADO
200 × 200 panelcorrection note: CORRECTS PROYECTO-01-DECISION.md, which said 220×220 from a secondary source. Amazon’s own document says 200×200. The ‘Image Keywords’ field on the same page says 300×300, which is an inconsistency inside Amazon’s own PDF and is flagged, not resolved.
Standard: Four Images / Text Quadrant
DOCUMENTADO
135 × 135 panel—
Standard: Image & Dark Text Overlay
DOCUMENTADO
970 × 300 main—
Standard: Image & Light Text Overlay
DOCUMENTADO
970 × 300 main—
Standard: Single Image & Highlights
DOCUMENTADO
300 × 300 main—
Standard: Single Image & Sidebar
DOCUMENTADO
300 × 400 main
350 × 175 sidebar
Required: Headline – Main, Subheadline – Main, Body Text – Main, Image Caption Text
Optional: Bullet Point (1-X) – Main, Headline – Sidebar, Body Text – Sidebar, Bullet Point (1-X) – Sidebar
Standard: Single Image & Specs Detail
DOCUMENTADO
300 × 300 main—
Standard: Single Left Image
DOCUMENTADO
300 × 300 mainOptional: Headline – Main, Body Text – Main
Standard: Single Right Image
DOCUMENTADO
300 × 300 mainOptional: Headline – Main, Body Text – Main
Standard: Technical Specifications
DOCUMENTADO
no imagecounts: {‘specs_min’: 4, ‘specs_max’: 16}
Standard: Three Images & Text
DOCUMENTADO
300 × 300 panel—

Standard module dimensions are printed inside the field names in Amazon’s guide, for example “Add Image – 300×400”. The guide does not state whether they are minimums, so we do not claim either way.

What we could not verify

Listing these is the point. A spec reference that hides its gaps is not a reference.

Standard Company Logow: 600; h: 180; status: UNVERIFIED
Standard Image Header With Textw: 970; h: 600; status: UNVERIFIED
Standard Character Limitsstatus: UNVERIFIED; note: The standard_pdf prints no character counts at all.
Open gapNeither Amazon PDF states a date later than May 2023. Amazon changes specs. Re-download both before any paid bundle ships and diff against this file.
Open gapThe Standard PDF does not print character count limits. Premium does. Standard character limits remain UNVERIFIED.
Open gapStandard Company Logo (600×180) and Standard Image Header with Text (970×600) appear in no Amazon document we have. They are widely repeated by third parties. Marked UNVERIFIED below.
Open gapThe Standard PDF gives no explicit min/exact/max wording for its dimensions. Premium explicitly says every dimension is a MINIMUM.

Templates that already meet these specs

Five colourways of Premium Background Image With Text, at both breakpoints. Free.

Free. No card. Unsubscribe in one click.